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| Error Number Twelve: | Negotiating without understanding your prime objective. |
| Error Number Thirteen: | Failure to understand the interests of the other side. |
| Error Number Fourteen: | Not appreciating the validity of an argument. |
| Error Number Fifteen: | Having no sense of alternatives to negotiations. |
| Error Number Sixteen: | Failure to understand the nature of the relationships between the parties. |
| Error Number Seventeen: | Utilizing ineffective communication skills. |
| Error Number Eighteen: | Proceeding without knowing the willingness and ability of the parties to make and abide by their commitments. |
| Error Number Nineteen: | Entering negotiations without considering options. |
| Error Number Twenty: | Approaching negotiations without first analyzing the perspectives of all parties to the bargaining. |
| Error Number Twenty-one: | Taking the attitude of “winner-take-all” and “loser-takes-nothing.” |
| Error Number Twenty-two: | Adding information to the negotiations, or doing something during negotiations, “for what it’s worth.” |
| Error Number Twenty-three: | Failure to practice negotiation skills. |
| Error Number Twenty-four: | Treating the negotiations as an individual endeavor rather than a team process. |
| Error Number Twenty-five: | Failure to remember and to avoid the other twenty-four errors. |
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Copyright © 2006. James L. Greenstone
May 2006 |
Copyright © 2006, The Negotiator Magazine |